TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Digital Pivot Archives  |  Categories
How Two Millennial College Dropouts Started The World's Fastest Growing Watch Brand
By: S. Thomas Daniels
Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
Most Millennials are too young to remember Jeff Spicoli from Fast Times At Ridgemont High (1982). For those of us who grew up in 1980s Spicoli, played by Sean Penn, became Generation X’s caraciature of what a college dropout looks like.

These days a Millennial college drop out looks more like Kramer LaPlante—clean shaven, slick hair, a six figure bank account, and juggling CNBC interviews between business trips to China and Manhattan.

LaPlante and his college roommate Jake Kassan (both eventually dropped out of University of California Santa Barbara) are the 25-year old co-founders of MVMT, pronounced “movement”, currently the world’s fastest growing watch brand.

KEEP READING HERE


Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
blog comments powered by Disqus
About the Author
S. Thomas Daniels is a concepts and copy dude who's lived and worked in six countries across four continents around the world. Find him online here.

 sthomasdaniels@mac.com

http://www.linkedin.com/profile/view?id=6514661&trk=tab_pro
Beneath the Brand on

Advertise on Beneath the Brand
2010 TALENT ZOO, INC ALL RIGHTS RESERVED - SOFTWARE © 2001 - 2021 PM TECHNOLOGIES Return to Top
Advertising Jobs
Marketing Jobs
Media Jobs
Digital Jobs 		Employer Sign-Up
Job Seeker Sign-Up
TalentZoo.com Jobs
TalentZoo.com Articles
Contact Us
Twitter: @talentzoo, @talentzoojobs
Facebook Fan Page
PM Technologies Power Zone