TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Digital Pivot Archives  |  Categories
Don't Trust Marketing 'Lessons' From The 2016 Presidential Election
By: Forbes
Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
The election’s barely finished, and already marketers are getting homework assignments as a result.

Fortune offers us lessons from the President-elect’s “Winning Marketing Manual.” Forbes also has lessons for us. And more lessons. And yet more. The Wall Street Journal called it a “Bad Day for Big Data.” AdAge, too, tutors us on this “testimonial to the power of marketing.”

Each of these, and many more, posts contains some genuine marketing wisdom. Still, the writers are looking at the campaign from the outside, and outsiders don’t know for sure what thinking was behind the campaign.

KEEP READING HERE


Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
blog comments powered by Disqus
About the Author
This article originally appeared on Forbes.com. You'll find a link to the original after the post. www.forbes.com
Beneath the Brand on

Advertise on Beneath the Brand
Return to Top