TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Digital Pivot Archives  |  Categories
Twitter Names Pepsi as Global Launch Brand for Promoted #Stickers Project
By: The Drum
Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
PepsiCo will be the first company to test out the promoted version of Twitter’s #Stickers offering, which will act as an extension of the beverage brand’s PepsiMoji campaign.

Announced today (15 August), the partnership follows ‘months of collaboration’ between the multinationals and is the largest partnership inked between the two.

Pepsi will receive featured placement in the Twitter #Stickers library across 10 countries: Argentina, Canada, Egypt, India, Mexico, Russia, Saudi Arabia, Spain, the United Arab Emirates and the United States.

Twitter told The Drum there is currently no firm date for a UK launch.

KEEP READING HERE


Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
blog comments powered by Disqus
About the Author
This article was published by The Drum. A link to the original appears at the end of this post. www.thedrum.com
Beneath the Brand on

Advertise on Beneath the Brand
Return to Top