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How to Use Instagram Stories: A Simple Guide for Marketers
By: Hubspot
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On Tuesday, Instagram introduced Instagram Stories, a new feature with remarkable similarities to Snapchat.

Stories provides Instagram users with a place to share posts at a higher frequency. While Instagram photos are typically reserved for perfectly composed shots, Stories allows you to share the little moments that may not be as picture-perfect.

Instagram is positioning this feature as a solution to overposting. Stories live in a separate space, and you can post as frequently as you want without worrying about over saturating your friends’ feeds or filling the grid on your profile page. 

So how do you build a Story? And what does this mean for your strategy? Don't worry. We've got you covered.

KEEP READING HERE


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This article was published on Hubspot. A link to the original article can be found after the post. www.blog.hubspot.com
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