| Why Starbucks' Secret 'Pink Drink' is Becoming an Instagram Sensation |
|
By: Digiday |
|
 |
 Starbucks’ marketing has the ability to drive people crazy (see: last year’s red cup backlash and awkward barista conversations around race). But the latest viral phenomenon to come from the java slinger arose organically online, among tea-hacking fans.
It’s called a “Pink Drink,” an off-the-menu beverage hack concocted by the internet, which swaps out water with coconut milk in a Strawberry Acai Refresher tea. That sounds nasty, but apparently it’s not, given the internet’s obsession with it.
The drink is sparking frenzy on social media for its taste (a person compared it to Starbucks’ version of a strawberry Nesquick) and Instagram-ready aesthetic.
KEEP READING HERE
|
|
This article was published on Digiday.com. A full link to the original piece is after the story.
www.digiday.com
 |
DIGITAL SALES STRATEGIST - COX MEDIA INC
Cox Communications
San Diego, California |
ADVERTISING ACCOUNT EXECUTIVE - COX MEDIA...
Cox Communications
Wichita, Kansas |
DIGITAL MARKETING STRATEGIST LEAD - COX ME...
Cox Communications
Oklahoma City, Oklahoma |
Healthcare Marketing Analyst
Luckie
Fort Worth, Texas |
Senior Engagement Manager (Sr. Account Exe...
Luckie
Duluth, Georgia |
Account Supervisor
Vladimir Jones
Colorado Springs, Colorado |
Account Executive
Vladimir Jones
Denver, Colorado |
Media Planner
Vladimir Jones
Denver, Colorado |
Conceptual Copywiter
Schifino Lee Advertising + Branding
Tampa, Florida |
Communications Associate
Open Philanthropy Project
San Francisco, California |
Project Manager
Luckie
Duluth, Georgia |
Engagement Director
Luckie
Birmingham, Alabama |
Audience Extension Account Manager
Cox Media Group
Atlanta, Georgia |
Ad Operations Specialist
Zypmedia
San Francisco, California |
Chief Executive Officer - Signal 13 Founda...
Marcum LLP
Baltimore, Maryland |
Advertising Jobs
New Media Jobs
Creative Jobs
Marketing Jobs
Geek Jobs
|
|
|
