TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Digital Pivot Archives  |  Categories
Secret Outlast Deodorant Gives Fearless Protection
By: Cindy Wendland
Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
While listening to our new favorite song over and over on YouTube, we stumbled across Secret Deodorant’s Outlast video. Secret has a new deodorant. It is a Clear Gel deodorant that goes on clear for no white marks and gives you 48-hour odor protection that lasts. It is supposed to outlast whatever hectic things happen in your day.

The video made us think the woman had the patience of a saint and had the most hectic day of anyone. She was a photographer taking pictures of uncooperative cute children and pets. The subjects would look the wrong way, move, leave the area, and just make her job difficult. A lesser woman, or one who didn’t use Secret’s Outlast deodorant, would have had difficulty, but not this woman.

Secret encourages women to show off their fearlessness without worrying about white marks. The first part — show off fearlessness — is a great thing to aspire to. Worrying about white marks? Well, that can be a big deal for some, so not having to worry about it is good. We just tend to fold over the bottom of our shirt when we put it on so that we don’t get deodorant on it, or another great idea is to put deodorant on after you already have your shirt on. Regardless, some find it a problem. We like that there is some focus on something bigger — fearlessness.

However subtle a person’s advantage is (clear, long-lasting deodorant), it can make a person feel powerful and fearless. Whatever it takes to give you the edge, to give you confidence, to make you feel on top of your game, is worth it. So go ahead and Outlast your hectic day.


Bookmark and Share Subscribe to the Beneath the Brand RSS Feed Share
blog comments powered by Disqus
About the Author
Cindy Wendland has a background in marketing and finance. She is the creative director for an online men's health magazine, BrainBrawnBody.com, and she gets to write their leisure/travel blog. She is also a web designer helping her clients with online community engagement, websitesbywendland.com. Prior to her web years, she worked in pharmacy consulting.
Beneath the Brand on

Advertise on Beneath the Brand
Return to Top