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Robin Williams and Marketing the Acceptance of Depression
By: Cindy Wendland
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On Twitter, Johnson & Johnson tweeted “Major #depression is a major illness that affects every aspect of life.” If you or a loved one has been touched by depression, you may understand some of what it entails. If it hasn’t touched you personally, then the death of Robin Williams may touch you. This talented actor was struggling with serious depression and addictions and took his life. How tragic!

In the medical community, mental illness is still a topic that people are not comfortable discussing. We need to urge NAMI — the National Association on Mental Illness — and all those drug manufacturers who make medications to help these conditions to actively market the acceptance of this illness. Nancy Brinker, who started the Susan G. Komen Foundation, worked tirelessly to make breast cancer awareness a household word. It was apparent she achieved this goal when she was able to get NFL players to wear pink in support. NAMI should find someone like her to help raise awareness and acceptance of mental illness.

We have definitely made strides in how mental illness is viewed. But there is so much more that needs to be done to have it be accepted and actively treated. It needs a brilliant marketer! Some people will take the prescription medication approach to treatment. Others will take a holistic approach and use supplements and exercise to rebalance neurotransmitters and brain chemicals. The important step is to take action.

We tend to watch people in our circles and think they are just full of drama or sensitive or touchy. So many chemicals in the brain can be affected by depression. In fact, the brain is the most complex organ in the body and brain chemicals can need adjusting.

Robin Williams brought such humor and value to the world. He will be missed. Hopefully his passing will help others suffering from depression.


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About the Author
Cindy Wendland has a background in marketing and finance. She is the creative director for an online men's health magazine, BrainBrawnBody.com, and she gets to write their leisure/travel blog. She is also a web designer helping her clients with online community engagement, websitesbywendland.com. Prior to her web years, she worked in pharmacy consulting.
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