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Best Practices for Building Funny Commercials: The Wild Exaggeration
By: Graeme Newell
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Creating great funny ads is easy if you understand the ten humor archetypes that are the foundation of all comedy. 
 
In this three-minute emotional marketing lesson video, emotional marketing speaker Graeme Newell shows how to create the best laughs using the exaggeration technique. Find out how to use put this simple formula to work in your branding, advertising, and marketing.



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About the Author
Graeme Newell is a customer loyalty expert who shows companies how to turn idle customers into passionate groupies.  Read his emotional marketing blog, watch free training videos, and download free white papers at the 602 Communications web site.

 

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