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Why Some of The Funniest Ads Don’t Sell Product
By: Graeme Newell
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The funniest commercials do a great job of entertaining, but do they motivate customers to buy? The best humor ads leave you with a chuckle, but firmly tie that humor back to the product and its features. 
 
In this three-minute emotional marketing lesson video, emotional marketing expert Graeme Newell shows how the best humor ads avoid the mistake of being “funny for the sake of being funny.”



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About the Author
Graeme Newell is a customer loyalty expert who shows companies how to turn idle customers into passionate groupies.  Read his emotional marketing blog, watch free training videos, and download free white papers at the 602 Communications web site.

 

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