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How Walmart Won Back Shoppers from Dollar General
October 23rd, 2017 by Fortune
The dollar store was one of the fastest growing retailers in the years after the Great Recession as low-income shoppers looked for lower prices.

The Secret Vault Inside Lego’s New Building
October 20th, 2017 by Fast Company
Somewhere in Billund–a tiny town with a gigantic international airport in the middle of Denmark–there’s a magical place that you can’t visit.
Mastering Branding in Today's World
October 20th, 2017 by Fast Company
Cultural and technological changes have expanded the parameters of identity design. Here are four key principles for branding in the age of ambiguity.
Mars 'Bite Size' Horror Films Are Brilliant Branding
October 17th, 2017 by Adweek
Viewers watching various Fox networks over the past week have been visited by some strange and chilling advertising just in time for Halloween.
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