Beneath the Brand | A Blog for Leading Marketers

How White Castle Did the "Impossible" August 16th, 2018 by Fast Company
	It began testing an 'Impossible Slider', built around a highly-convincing plant-based, vegan patty made by Impossible Foods.

The Story Behind McDonald's Quarter Pounder Comeback August 15th, 2018 by Fast Company
	In a change that has been as seismic for McDonald’s as the drive-through window, McDonald’s has reintroduced its signature burger with fresh beef. And that’s just the start.

The Girl Scouts Are Adding Another New Gluten-Free Cookie Option August 14th, 2018 by Fortune
	The Girl Scouts are here to save the day with a morsel of good news—at least for cookie lovers.

Senior Web Designer
University of Maryland
College Park, Maryland

Senior Brand and Creative Writing Speciali...
ElectriCities of NC, Inc.
Raleigh, North Carolina

Senior Brand and Creative Design Strategis...
ElectriCities of NC, Inc.
Raleigh, North Carolina

Social Media Accounts Manager
Internet Marketing Expert Group
Sevierville, Tennessee

Account Coordinator
Zypmedia
San Francisco, California

Director of Digital Marketing
ExamSoft Worldwide
Dallas, Texas

Marketing Director
Hospitality Health
Tyler, Texas

Sr. Manager, Conversion Rate Optimization
Charles Schwab
San Francisco, California

Senior Copywriter
Smith Brothers Advertising, LP
Pittsburgh, Pennsylvania

Senior Director, Marketing & Strategic Com...
University of Illinois Hospital & Clinics (UI Health)
Chicago, Illinois

Sr Software Engineer
We Are Alexander
Saint Louis, Missouri

Developer
We Are Alexander
Saint Louis, Missouri

Manager, Brand and Creative Strategy
ElectriCities of NC, Inc.
Raleigh, North Carolina

Digital Marketer
East West Manufacturing
Atlanta, Georgia

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