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Friday's Bad-@ss Job

Senior Social Media Strategist

Sparkloft Media, Portland, OR

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​An Obituary for Public Relations

Up Your Game | Beth Principi
August 28, 2014

We are saddened to say that Public Relations has passed away after many years of barely hanging on. PR was surrounded by members of the industry, many of whom are unable to let go and perhaps who are even still in denial, while others in attendance — we have to say — were glad to see PR go. Surviving is PR’s successor, Content Relations. Content Relations will be fulfilling all of Public Relations' duties moving forward. Rest peacefully, PR.

Happe Hour - A Weekly Digital Marketing & Media Comic Strip
Beyond Ferguson, Communication Builds Communities

Beyond Ferguson, Communication Builds Communities

Doug Bedell
August 28, 2014

Here are some thoughts in the aftermath, let's hope, of the strife in Ferguson, MO, that might prompt PR people to look around their own communities for opportunities for healing, bridge-building and relational growth. "Lawlessness, wrongdoing anger and fear," notes Michael Cherenson of Success Comm...

Do You Recline or Not Recline?

Do You Recline or Not Recline?

Cindy Wendland
August 28, 2014

Knee Defender has been getting publicity from being used on an airplane to prevent the seat in front from reclining. The two passengers had an exchange of words, then some water in the face, then the United flight diverted and both passengers removed from the flight. The company that makes the clips...

Ads Too Fearful, Too Real, Get Few Fans

Ads Too Fearful, Too Real, Get Few Fans

Dwayne W. Waite Jr.
August 28, 2014

Consumers like to be entertained. They like to be scared, too, as long as the program they are watching provides an escape for the troubled character. Though consumers will not stray away from sticky situations, almost all of them will readily prefer happy endings. When an ad does not provide tha...

Become a Video Pro with Hyperlapse

Become a Video Pro with Hyperlapse

Jennifer Graber
August 28, 2014

You can now become a professional videographer in a few easy steps. Okay, maybe not. But, thanks to Instagram, you will be able to create time-lapse videos with ease. This week Instagram released a new app, Hyperlapse. The stand-alone app, available only on iOS right now, allows users to compile vid...