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Sunday's Bad-@ss Job

Client Services Manager

planitretail, Windsor, CT

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Marketing Through Resume: Achievements Over Duty

Career Oxygen | Jessica N. Abraham-Hogan
June 23, 2016

Aside from the new standards of quality that have been instituted into the new resume requirements for getting past Applicant Tracking Systems, we have to realize that, for most of our lives, we have been writing the resume wrong. Professional resume writers are often baffled at how some of the top professionals at Fortune 500 companies have included so few achievements within their resumes, but have listed many duties!

How Young Professionals Break the Millennial Mold

Career Oxygen | Bart Cleveland
June 23, 2016

Whether it fits or not, we all get grouped into a stereotype. When it happens, and you pay the consequence for someone else’s behavior, it’s pretty demoralizing. But you don’t have to be the scapegoat, particularly if you’re a Millennial.

Five Best Practices for Email Marketers

Five Best Practices for Email Marketers

Bulldog Reporter
June 23, 2016

I’ve heard some people say email isn’t a very effective marketing tool. But as a marketer, I have to disagree. Email marketing remains a big part of the job when it comes to your firm’s outreach. I’m certainly not alone in this opinion—some of the biggest names in the biz have stated wi...

Cannes Lions Criticized After 'Sexist' Aspirin Ad Wins Award

Cannes Lions Criticized After 'Sexist' Aspirin Ad Wins Award

The Drum
June 23, 2016

Cannes Lions is facing criticism after an aspirin ad carrying the line "Don't worry babe, I'm not filming this" was awarded a bronze lion in the outdoor category. The ad, created by Brazilian agency AlmapBBDO for pharmaceutical firm Bayer, has been slammed by social media users including the prom...

The Future of Branding is Debranding

The Future of Branding is Debranding

Fast Company
June 23, 2016

As digital media blunts the impact of advertising, brands are looking for new ways to lure consumers. The latest, buzziest effort has been to publish stories that look and feel journalistic. The key strategy of branded content or "native advertising" is to hide the commercial imperative, and even th...

Will Facebook’s $50 Million Gamble Pay Off?

Will Facebook’s $50 Million Gamble Pay Off?

Contently
June 23, 2016

In 2011, YouTube paid more than $100 million to celebrities, social influencers, and media companies to create 100 exclusive channels on the video platform. Sound familiar? On June 21, The Wall Street Journal revealed that Facebook, which for the past two years has been waging war to break into d...