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Thursday's Bad-@ss Job

Project Coordinator, Creative Services

Advertising Council, New York

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Learning from Losing Clients

Up Your Game | Len Stein
April 1, 2015

A client called last Sunday...a client of three years who never calls on the weekend. That didn’t bode well, and it wasn’t good news. Everything was going well. Probably too well, as the call demonstrated.

Rubicon Makes Moves in Ad Tech

Rubicon Makes Moves in Ad Tech

Dwayne W. Waite Jr.
April 1, 2015

The Rubicon Project is looking to make some waves in advertising technology and online advertising exchanges. Yes, in case you thought differently, advertising companies are still trying......

Amazon's Awesome Dash Button

Amazon's Awesome Dash Button

Jessica Cherok
April 1, 2015

Amazon has now made it easier than ever for you to order from them. The retail giant hopes that more and more people will use their new Dash Button to order household goods. Amazon’s Dash Button, which is only available to Amazon Prime subscribers, can be attached to appliances, allowing custom...

Forget Good Intentions Without Stated Policies Behind Them

Forget Good Intentions Without Stated Policies Behind Them

Doug Bedell
April 1, 2015

What does it take to insure trust in an activity or enterprise? The copilot-initiated crash of Germanwings Flight 9525 raises that question anew in horrendous terms. But it's present whenever an organization's functioning purports to include an effective public relations component. That takes more t...

Happify: A Service to Stop Negative Thoughts

Happify: A Service to Stop Negative Thoughts

Cindy Wendland
April 1, 2015

Do you have Negative Nellies in your circle? Do you have gregarious, fun, crazy, always-happy people in your circle? Did you ever wonder why each person acts the way they do? They say it is a mix of nature and nurture, but it can also be trained. Happify is a service that attempts to do just that ...