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Copy Editor

Agora, Inc., Baltimore, MD

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Best of TZM: Be an Answer Finder, Not an Answer Haver

Career Oxygen | Jonathan Lewis
May 22, 2015

When beginning a new job or career, many of us feel pressure to have all of the answers. The thinking goes that the best people at the company always have the answers. The people at the bottom don’t, and the worst thing that can happen is to be caught without one.

Happe Hour - A Weekly Digital Marketing & Media Comic Strip
The Selfish Consumer: Everyone Wins?

The Selfish Consumer: Everyone Wins?

Dwayne W. Waite Jr.
May 22, 2015

America is made up of a large amount of consumers who operate on an age-old economic theory — the notion that the business world (and therefore, society) can thrive when we all pursue our own self-interest. Yes; that the best thing we can do for each other is to satisfy our own needs and wants ...

Make Sympathy Statements Heartfelt, Or Not At All

Make Sympathy Statements Heartfelt, Or Not At All

Doug Bedell
May 22, 2015

If you’re not attuned to expressing empathy – walking in someone else’s shoes – don’t be the spokesperson in a crisis. That’s the lesson that Thomas Cook, the travel firm, provides after its CEO was asked to apologize to the parents of two young children who were killed on a Cook-sponsor...

The Marketing Stack Can Earn You Business

The Marketing Stack Can Earn You Business

Cindy Wendland
May 22, 2015

We recently lost business from a customer because we stayed too narrow in our focus. We answered the RFP to their specifications. We gave them a speedy timeframe. They liked us — we thought! But we did not get the business. (In our minds we lost business even though we did not yet have it.)...

Find Tweets on Google

Find Tweets on Google

Jessica Cherok
May 21, 2015

Now, instead of going through the arduous task of logging into Twitter to find a tweet, you can search using Google. Okay, admittedly, it’s not that hard to search in Twitter, but it is definitely easier to just go ahead and search with Google. The social media site and Google partnered up this...