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Monday's Bad-@ss Job

Public Relations Professional

The Brand Amp, Atlanta, GA

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Reality-Based Answers to Common Job Search Questions

Career Oxygen | Tom Kellum
February 20, 2017

Is it smarter to focus on landing a job or on getting interviews? Answer: Focus on getting interviews with someone that can hire you. If you focus mainly on getting a job, you might inadvertently do something that spoils your chances of getting interviews, e.g., sending a resume to HR.

4 Personal Branding Habits of Highly Successful People

Career Oxygen | Catherine Kaputa
February 17, 2017

Why are some people successful while other talented people fall short? Desire and talent are always the main ingredients for achievement. However, highly successful people stand out not so much because of what they know or even who they know, but because of how they brand themselves.

Use Hashtags to Master PR Messages

Use Hashtags to Master PR Messages

Meltwater
February 20, 2017

You are likely familiar with what hashtags look like (e.g. #Meltwater), but like most people could use a few tips on how to make them more effective for your PR efforts. Hashtags are fantastic for brands who want to expand their reach or solidify their community around an idea or event. Like everyth...

Relax, Your Smartphone Probably Isn't Destroying Your Relationships

Relax, Your Smartphone Probably Isn't Destroying Your Relationships

Fast Company
February 20, 2017

In a 2011 study at Stanford University, researchers asked a group of girls ages 8 to 12 by to surf the internet for up to five hours, then share how happy and socially comfortable they felt. The results weren’t encouraging. The more time the girls spent online, the less content and at ease in soci...

Google Ditches 30-Second Unskippable Ads on YouTube

Google Ditches 30-Second Unskippable Ads on YouTube

The Drum
February 20, 2017

Google will no longer force YouTube viewer to watch 30-second unskippable ads, saying that as of 2018 the ad product will be ditched. However, the 20-second and 6-second unskippable formats will remain. “We’re committed to providing a better ads experience for users online,” said a Googl...

How Banks and Startups are Reaching the Poorest Americans

How Banks and Startups are Reaching the Poorest Americans

Digiday
February 20, 2017

For those who earn the least, managing one’s finances can be prohibitively expensive. The lowest income Americans — those who earn less than $31,000 a year — make up 20 percent of the U.S. population. Yet, for many, access to financial services is a luxury. Recent research has shown that ma...