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Tuesday's Bad-@ss Job

Client Services Manager

planitretail, Windsor, CT

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Game of Thrones: The Advertising Version

Up Your Game | Danny Flamberg
May 31, 2016

The Mathmen are challenging the Madmen for primacy and market share in advertising and marketing. A colossal battle, now shaping up, will determine the future of agencies and the future contours of the business. “Big data” isn’t just a marketing tactic, a buzzword, or a budding trend; it’s the rebel yell of the charging Mathmen. Take a look at the contenders.

Airbnb's Secret Tool for Designing for Every Person on the Planet

Airbnb's Secret Tool for Designing for Every Person on the Planet

Fast Company
May 31, 2016

Designing an app like Airbnb's might not seem very complex. A dozen screens, maybe more, maybe less. But that's just in English. Airbnb's app also has to support 20 languages, some of which are compact (such as Korean), and some of which are extremely wordy (such as German). ...

The 'New' Video Revolution

The 'New' Video Revolution

The Ad Contrarian
May 31, 2016

After about 10 years of astounding dimness, the online media industry is starting to wake up and realize that not only is television not dead, but the future of online advertising revenue is largely going to come from video. The rush to video among online publishers is approaching hysteria. Of co...

Social Media Malpractice: Driving One Way on a Two-Way Street

Social Media Malpractice: Driving One Way on a Two-Way Street

Muck Rack
May 31, 2016

Why are we born with two ears and one mouth? Because we should listen twice as much as we talk. This centuries-old saying could have been written as a call-to-action for today’s crowded social media world. The explosion of social media over the past decade has been nothing short of breathtak...

Coca-Cola is Branding its Cans in the US Flag to Salute the Army

Coca-Cola is Branding its Cans in the US Flag to Salute the Army

Business Insider
May 31, 2016

Coca-Cola has jumped on the patriotic branding band wagon, by releasing a new can design made up of red and white stripes, with a blue corner section. The soft-drink company has replaced the stars of the American Flag with the song lyrics: "I'm proud to be an American," signaling that the makeove...