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How to Stay Passionate About Your Position

Career Oxygen | Hallie Crawford
July 29, 2014

Have you lost that lovin’ feeling for your job? How do you know if it is just a phase, whether it is your job or role, or instead maybe the industry that you are in? If you are not as jazzed about your work lately, one of the things you want to consider first is — how bad is it? Is it just a passing phase and hopefully something you can address, or do you need to change positions or your long-term career direction?

3 Reasons Why Customer Service is the Secret to Good PR

3 Reasons Why Customer Service is the Secret to Good PR

Shawn Paul Wood
July 29, 2014

A crisis happens when you least expect it, but if you handle it swiftly and appropriately, any brand can manage to retain good tidings with the general public. Drama will ensue for some brands on any given day; however, if the right team is in place and good training has been implemented, they'll su...

The NBA's Sponsored Uniforms

The NBA's Sponsored Uniforms

Dwayne W. Waite Jr.
July 29, 2014

The world of sports is unlike any other. The kind of money that is spent is not only considered as "extra" to many consumers, but could also be considered as "necessary" to a small amount of them. Think about it — the amount of decades it takes to get season tickets to a Green Bay or Steelers game...

Customer Retention and Loyalty Marketing

Customer Retention and Loyalty Marketing

Cindy Wendland
July 29, 2014

When it’s time to celebrate a birthday, there are many reasons to get excited. Any age is a good age to celebrate and loyalty marketers make good use of this occasion to connect with customers. In addition to birthday cards and gifts from family, the mail brings other goodies from retailers. Ko...

Mary Poppins Quits Her Day Job

Mary Poppins Quits Her Day Job

Jennifer Graber
July 28, 2014

You clock in and spend countless hours putting in your time. Your tasks might be considered menial by some, but to you your job is important. You are fulfilling a need in a marketplace. You are contributing to the environment around you. After you put in your time you clock out, collect your paychec...