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Wednesday's Bad-@ss Job

Chief Executive Officer

Signal 13 Foundation, Baltimore, MD

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Three Things Every Salary Negotiation Should Include

Career Oxygen | Inc.
July 17, 2019

Salary negotiations should not be feared, nor taken up with kid gloves. They should be forthright, honest, and occur when there is a real reason, rather than imagination at play. Dressing them up or down with intonation, subtlety or subordination is a waste of your mental space and my time.

What Should Data Mean to a Marketer?

Guest Column | Eric Layer
July 15, 2019

There’s a well-known disclaimer in the investment business: “Past performance is no guarantee of future results.” It’s a truism: everybody knows the market could crash this year, even if you made a 40% return last year. But it’s a truth that doesn’t seem to have translated for marketers.

Tips For Better Organic Social Media Reach

Tips For Better Organic Social Media Reach

PR Daily
July 17, 2019

As algorithms begin to favor user interaction and community sharing, how can brand managers adapt their campaigns to get better organic reach? Here are some tips....

Despite Skepticism, Influencer Marketing Rose 83% YoY

Despite Skepticism, Influencer Marketing Rose 83% YoY

The Drum
July 16, 2019

There has been an 83% year-over-year growth in influencer marketing spend in the US and Canada, according to research from the influencer marketing measurement company, Instascreener. ...