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Tuesday's Bad-@ss Job

Director of New Business Development

The Integer Group, Des Moines, Iowa

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Keep Your Employees From Jumping Ship!

Hire & Higher | Erica Bell
July 21, 2014

When employees jump ship, the costs to productivity and the company's bottom line are huge, often as much as 1.5 times the worker's salary, or more. But there are ways to prevent the exodus.

Careers vs. Babies

Career Oxygen | Sarah Brooks
July 21, 2014

While some moms have the option of staying home or going back to work, many do not. Moms may be single, they may have a partner or husband who isn't working, or they may simply need the additional income that working provides. It's not always a matter of which is more important, it's a matter of what needs to happen in order to survive.

What Are Consumers Driven By?

What Are Consumers Driven By?

Dwayne W. Waite Jr.
July 21, 2014

Years ago, when my business partner and I were at lunch before a big pitch, we were joking around with the perfect invention. We were imagining that we had found the perfect formula for human choice. A formula that could always predict what a group of consumers would buy. Wouldn't that be somethi...

Can You Build Your Brand With Tattoos?

Can You Build Your Brand With Tattoos?

Cindy Wendland
July 21, 2014

Tattoos used to be primarily for bikers and people in the service. Tattoos became more acceptable and mainstream, and now teenagers to businesspeople have them. Can you promote and build your brand with tattoos on your customers? To go so far as to put a brand tattoo on a person’s body is to sh...

#PR: The Zen of a Successful Pitch

#PR: The Zen of a Successful Pitch

Gerard E. Mayers
July 21, 2014

Len Stein, one of my colleagues here at Talent Zoo, recently authored a very insightful piece on why us flacks should not, I repeat, not use the telephone when pitching to journalists. In his article, titled For Better PR Results, Don't Call, he notes: “Reporters have tough, and underpaid, jobs...

How High Are You?

How High Are You?

Jennifer Graber
July 21, 2014

Human connection is the basis of life. The bonds we forge help us to thrive. We connect based on chemistry, shared experiences, common interests, and more....