Salary negotiations should not be feared, nor taken up with kid gloves. They should be forthright, honest, and occur when there is a real reason, rather than imagination at play. Dressing them up or down with intonation, subtlety or subordination is a waste of your mental space and my time.
There’s a well-known disclaimer in the investment business: “Past performance is no guarantee of future results.” It’s a truism: everybody knows the market could crash this year, even if you made a 40% return last year. But it’s a truth that doesn’t seem to have translated for marketers.
Another World Emoji Day rolls around and as usual, Apple has previewed some of the new emoji it has scheduled to go live later in the year. ...
As algorithms begin to favor user interaction and community sharing, how can brand managers adapt their campaigns to get better organic reach? Here are some tips....
'Friends' went off the air in 2004. But thanks to reruns, there are still people who want to live that lifestyle, and Pottery Barn aims to accommodate them....
There has been an 83% year-over-year growth in influencer marketing spend in the US and Canada, according to research from the influencer marketing measurement company, Instascreener. ...
We've been featured in...
