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Today's Top Stories - 07/23/2008  
SnagFilms gives documentaries an online outlet  (USA Today)
Entrepreneur and AOL exec Ted Leonsis started producing documentaries....
Yahoo Saw Weak Display Ad Spending in Q2 (clickz)
Profit shrinks as Yahoo sees demand shift from branding to performance-based ads.
Here's Another Olympic Sport: Skewering the Mascots (www.wsj.com)
China's Five Characters Spur Confusion.
Phone Giants Fight to Keep Subscribers  (New York Times)
With millions of people snapping up the iPhone...
Brands Get Social for Olympics (Adweek)
Lenovo, McDonald's among companies seeking consumer connections.
Lazarus to Exit As Ogilvy & Mather's Global CEO (Adage)
Asia-Pacific Leader Miles Young to Assume Post.


New Media Edge  
It's Not About the Money. It's About the Credibility Fabric.
Joe Reger Jr., 07/23/08
Social media and money. Playmates or sworn enemies?

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Ads Without Borders  
Advertising Is a Myth.
Daria Radota Rasmussen, 07/22/08
One of very interesting experiences during my trip was staying in a village with no advertising at all...

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Marketing Moxie  
10 Secrets to Become a Successful Marketer
Danny Flamberg, 07/21/08
Marketing is a service business in which the successful players super serve their clients.

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SEM Skinny  
Tips for Lawyers to Manage Their Local Online Reputation in the Search Engines
Nick Stamoulis, 07/18/08
Lawyers everywhere exist in a very competitive market and their reputation online and offline can make a huge difference in how successful their practices will be.

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Very Public Relations  
The Art of Conversation - It's About Listening Not Marketing
Brian Solis, 07/17/08
Discussions and debates on the viability, necessity, and effectiveness of conversational aka social media marketing continue to roar across the Social Web.

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